About Our Founder
Verniese Moore is the founder of a VIE LORIE, a board-certified, full-time physician, and a woman whose lived experience gives the brand its depth, restraint, and meaning. Her work exists at the intersection of precision and beauty—where discipline, intention, and quiet excellence shape everything she creates.
More than fifteen years ago, Verniese faced a life-altering diagnosis and was told she had six months to live. She survived. That moment profoundly reshaped how she understood time, purpose, and what truly endures. VIE LORIE was born from that clarity—a brand grounded in the belief that what we carry should reflect who we are becoming, and that luxury, at its highest level, is never accidental.

As a physician, Verniese’s life is guided by responsibility, care, and an uncompromising standard of excellence. Those same principles define VIE LORIE. Each handbag is created in close collaboration with Italian artisans who honor centuries-old craftsmanship, ensuring that every detail—from construction to finish—meets the highest standard. The result is luxury that speaks softly yet powerfully: pieces designed to transcend trends and remain relevant through time.
VIE LORIE is not about excess or spectacle. It is about presence. It reflects strength earned through experience, refinement shaped by intention, and confidence that does not seek validation. The brand is a quiet affirmation that beauty can be purposeful, and that elegance carries weight when it is rooted in meaning.
Through VIE LORIE, Verniese Moore invites women into a world where luxury is thoughtful, craftsmanship is revered, and style tells a deeper story. Each piece stands as a reflection of resilience, discipline, and grace—created for women who understand that true distinction is built, not announced.
This is legacy in motion.