The Quality Edit
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Welcome to Launch Digest, where we bring you the latest and greatest product launches to hit the market across the DTC universe. The fervor for February—which everyone happily reports is “no longer January”—has created a truly energetic explosion of drops this week. We saw new-to-the-sceners balancing beauty with inclusivity, HBO’s highly anticipated season 3 of White Lotus continuing to burn bright, blue diamond skincare, a hair growth bonanza, and definitely another Erewhon smoothie collab. Chug your lukewarm double espresso because you’re going to want to be alert for this one.
Written By Michella Oré
